6 Winter Trends the Scandi Fashion Crowd Is Wearing


Even as an experienced New Yorker, the subject of knowing what to wear during the winter escapes me. It feels next to impossible to look cool when the forecast calls for optimum warmth: my default instinct is to just drape myself in layers of fuzzy things and padded coats, so the task of coming up with a fresh and exciting outfit each day feels like a challenge. That’s too much cerebral energy I’d rather not expend on getting dressed, so in times like this, I turn to a group of people who know how to conquer winter dressing best: the Scandi crowd. 

I have yet to step foot in Sweden, Denmark, or Norway (unfortunately), but even I know a Nordic winter is nothing to mess with. I thought New York blizzards were bad—but when snow is on the ground six months of the year in Sweden, it means the Scandi crowd is just about as qualified as any to be the prototype of how to pull off innovative winter style. After scanning my favorite tastemakers’ account, I created a list of the foundational pieces to build up my best winter wardrobe yet. Keep scrolling to see the 6 key pieces.



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